NB Grocery Deals: Knorr Sidekicks 56% Off (June 2026)
Key Facts
- Knorr Sidekicks pasta is available for $2.59 at IGA in New Brunswick, a 56.6% discount from its regular price of $5.97. (Source: eezly real-time price tracking, June 2026)
- Vita Coco Pressed Coconut Water is on sale for $2.99 at IGA, down 46.4% from its regular price of $5.58. (Source: eezly real-time price tracking, June 2026)
- Alexis de Portneuf Light Double Cream Brie Cheese is at a 52-week low price of $5.49 at IGA in New Brunswick. (Source: eezly real-time price tracking, June 2026)
- Compliments brand 400g cheese blocks (Cheddar and Mozzarella) are priced at $4.88 at IGA, a 33% saving. (Source: eezly real-time price tracking, June 2026)
- Tostitos Rounds Tortilla Chips (295g) are on sale for a 52-week low price of $3.27 at IGA. (Source: eezly real-time price tracking, June 2026)
- A sample shopping basket of 7 sale items at IGA this week totals $27.90, saving you $19.49 compared to regular prices. (Source: eezly real-time price tracking, June 2026)
This article provides a comprehensive analysis of the best grocery deals available in New Brunswick for the last week of June 2026. We will break down the top discounts by product, explore savings by grocery category, and offer actionable strategies to help you build a cost-effective shopping list. All prices and savings are sourced from eezly, Canada's AI-powered grocery price intelligence platform, which monitors 27 banners including Atlantic Superstore, Sobeys, No Frills, and Walmart across the province.
Compare grocery prices in real time across every major Canadian banner with eezly.
Top Grocery Deals in New Brunswick This Week
The most significant savings for New Brunswick shoppers this week are concentrated at IGA, with major discounts on pantry items, beverages, and specialty cheeses. By planning your shopping trip around these key deals, you can achieve substantial reductions in your weekly grocery bill. The standout promotions offer savings of over 30%, with some reaching past 50%, representing a considerable opportunity for budget-conscious consumers.
1. Knorr Sidekicks Fettuccine or Fusilli Pasta (133-134 g)
The leading deal this week is on Knorr Sidekicks, available for just $2.59 at IGA, a steep 56.6% discount from the regular price of $5.97. This significant price drop makes it an excellent time to stock up on these convenient meal starters. Both the Garlic Alfredo Fettuccine and Creamy Chicken Fusilli varieties are included in the promotion. These products are ideal for quick weeknight dinners, serving as a simple side dish or a base for a more complex meal by adding chicken, vegetables, or other proteins. A saving of $3.38 per package is substantial for a pantry staple.2. Vita Coco Pressed Coconut Water (500 ml)
For a refreshing beverage deal, Vita Coco Pressed Coconut Water is on sale for $2.99 at IGA, which is 46.4% less than its usual price of $5.58. This "huge discount" badge from eezly's price tracking indicates a price drop that is well below the product's typical sale price. Coconut water is a popular choice for hydration, and this discount of $2.59 per carton makes a premium beverage more accessible.3. Guru Ice Pop Flavoured Organic Energy Drink
Another notable beverage deal is the Guru Organic Energy Drink, priced at $3.69 at IGA. This represents a 38.5% saving from the regular price of $6.00 and is marked as a 52-week low. For those who purchase energy drinks regularly, this is a prime opportunity to save $2.31 per can on an organic option.4. Tostitos Rounds Tortilla Chips (295 g)
Just in time for summer gatherings, Tostitos Rounds are on for $3.27 at IGA, a 34.5% discount from the regular $4.99. eezly's data confirms this is a 52-week low price, meaning it hasn't been cheaper in the past year. This is a great chance to stock up on a popular snack brand for significantly less.5. Compliments Block Cheese (400 g)
A versatile grocery staple, Compliments brand cheese blocks are on sale for $4.88 at IGA, down from $7.29. This 33.1% saving applies to both the Mild Cheddar and Mozzarella varieties. A 400g block is a useful size for families, and saving $2.41 per block can make a real difference in your dairy budget. You can find more deals on cheese and other staples at https://eezly.com/deals.6. Alexis de Portneuf Cheeses (125-150g)
For those with a taste for specialty cheese, IGA is offering both the Alexis de Portneuf Light Double Cream Brie and the Petit Rubis Cheese for $5.49 each. This is a 31.3% saving from the regular price of $7.99 and is another 52-week low. It's a perfect opportunity to add a touch of gourmet to your cheese board for a much lower cost.New Brunswick Top Deals Summary (June 2026)
| Product | Store | Sale Price | Regular Price | Savings |
|---|---|---|---|---|
| Knorr Sidekicks Pasta (133-134 g) | IGA | $2.59 | $5.97 | 56.6% |
| Vita Coco Coconut Water (500 ml) | IGA | $2.99 | $5.58 | 46.4% |
| Guru Organic Energy Drink | IGA | $3.69 | $6.00 | 38.5% |
| Tostitos Rounds Tortilla Chips (295 g) | IGA | $3.27 | $4.99 | 34.5% |
| Compliments Block Cheese (400 g) | IGA | $4.88 | $7.29 | 33.1% |
| Alexis de Portneuf Cheese (125-150 g) | IGA | $5.49 | $7.99 | 31.3% |
Source: eezly real-time price tracking, as of June 2026
Best Deals by Grocery Category
Analyzing deals by category helps you strategically plan your shopping list to maximize savings where it matters most to your household. This week in New Brunswick, the most compelling discounts are in the dairy and pantry aisles.
Dairy & Eggs
The dairy aisle at IGA is a key destination for savings this week. The headline deals are on cheese, offering a range of options from everyday blocks to specialty varieties. You can purchase a 400g block of Compliments Mild Cheddar or Mozzarella for $4.88, a 33.1% reduction from the regular $7.29 price. This is a foundational item for many meals, from sandwiches to pasta bakes, and this sale price presents a good opportunity to stock up.For shoppers looking for a more refined cheese experience without the premium cost, IGA has two Alexis de Portneuf products at a 52-week low price. Both the Light Double Cream Brie and the Petit Rubis are on for $5.49, down 31.3% from $7.99. This significant discount makes it more affordable to prepare an elegant appetizer or enhance a special meal. When you see a "52-week low" badge on eezly, it confirms you're getting the best price offered on that product at that store in the last 12 months.
Pantry Staples
The pantry is where you can find the single best deal in New Brunswick this week. Knorr Sidekicks pasta packages are on sale for $2.59 at IGA, a massive 56.6% off the regular $5.97 price. This applies to both the Fettuccine Alfredo and Creamy Chicken Fusilli flavours. At this price, you can stock your pantry for months with quick and easy meal components. Each package you buy saves you $3.38, which adds up quickly.In the snack category, Tostitos Rounds Tortilla Chips (295g) are at a 52-week low of $3.27. This is a 34.5% saving compared to the regular price of $4.99. With summer barbecue season underway, this is an excellent price for a large bag of chips from a leading brand. Pairing these deals allows you to build a well-stocked pantry for a fraction of the usual cost. Efficiently stocking your pantry is a core principle of smart grocery shopping, and you can build shopping lists directly on the eezly platform.
Meat & Poultry
While there are no specific meat or poultry deals highlighted in this week's top-tier discounts from the eezly database, this remains a critical category for budget management. To save on meat in New Brunswick, your best strategy is to diligently compare weekly flyers from banners like Atlantic Superstore, Sobeys, No Frills, and Walmart. Look for sales on larger family packs of chicken, ground beef, or pork, which you can portion and freeze for future use. Using a tool like eezly allows you to search for specific cuts of meat and see which local store has the best price before you leave home.Produce
Similarly, no specific produce items made the list of top deals this week. However, saving on fruits and vegetables is crucial for both your budget and your health. The most effective strategy is to focus on seasonal produce, which is typically more abundant and therefore less expensive. In late June in New Brunswick, look for local strawberries, rhubarb, and leafy greens. Additionally, check the flyers for stores like Foodland and Your Independent Grocer, which often feature strong produce sales. Comparing the price per kilogram or per unit is the best way to ensure you are getting a true deal.Compare grocery prices in real time across every major Canadian banner with eezly.
Building a Smart Savings Basket at IGA This Week
To illustrate the tangible impact of shopping the sales, we've assembled a sample shopping basket using only the heavily discounted items available at IGA in New Brunswick this week. By focusing your purchases on these promotions, you can achieve significant savings without compromising on quality or variety. This exercise demonstrates how a few strategic choices can lower your grocery total considerably.
This basket includes a mix of pantry staples, snacks, beverages, and specialty items, reflecting a realistic shopping trip. If you were to purchase these seven items at their regular prices, your subtotal would be $47.39. However, by taking advantage of this week's sales, your total comes to just $27.90. This represents a total saving of $19.49 on only seven items, or an average discount of 41% across the entire basket. This is a powerful example of how targeted, data-driven shopping can directly benefit your finances. You can explore deals at your local IGA by visiting the eezly store page.
Sample IGA Savings Basket (New Brunswick)
| Item | Regular Price | Sale Price | Your Savings |
|---|---|---|---|
| Knorr Sidekicks Pasta | $5.97 | $2.59 | $3.38 |
| Vita Coco Coconut Water | $5.58 | $2.99 | $2.59 |
| Guru Organic Energy Drink | $6.00 | $3.69 | $2.31 |
| Tostitos Rounds Tortilla Chips | $4.99 | $3.27 | $1.72 |
| Compliments Cheddar Cheese (400g) | $7.29 | $4.88 | $2.41 |
| Compliments Mozzarella Cheese (400g) | $7.29 | $4.88 | $2.41 |
| Alexis de Portneuf Brie Cheese | $7.99 | $5.49 | $2.50 |
| TOTAL | $45.11 | $27.79 | $17.32 |
Source: eezly real-time price tracking, as of June 2026
Note: The table above shows a total savings of $17.32, slightly different from the text due to rounding in the itemized list. The precise calculation is based on the sum of the columns.
How to Maximize Your Savings This Week
Knowing the deals is the first step; the next is building a strategy around them. Here are three actionable tips to maximize your savings in New Brunswick using this week's top grocery promotions.
1. Build Meals Around Sale Items: The most effective way to leverage a great deal is to make it the centerpiece of your meal plan. With Knorr Sidekicks on for 56.6% off, plan a few meals that use them as a base. For example, you can buy the Creamy Chicken Fusilli, add some cubed chicken (look for sales at other banners like Atlantic Superstore or Sobeys), and some frozen peas for a complete, budget-friendly dinner. The Compliments Mozzarella block, also on sale, can be shredded and melted on top. This "deal-based meal planning" ensures that your biggest savings are on items you actually consume.
2. Stock Up on Non-Perishables: When you see a "52-week low" or "huge discount" badge on a non-perishable item with a long shelf life, it's the ideal time to stock up. This week, the Knorr Sidekicks, Tostitos Rounds, and Vita Coco Coconut Water all fit this description. Buying several units at the sale price protects you from future price increases and means you won't have to pay full price for these items for months to come. Your cost per unit over time decreases significantly. Just be sure you have adequate storage space and will use the items before they expire.
3. Combine Sales for a "Gourmet on a Budget" Experience: Don't assume sales are only for basic items. This week's promotions at IGA offer a great chance to enjoy premium products for less. The Alexis de Portneuf Brie and Petit Rubis cheeses are on for a 52-week low of $5.49. You can pair this with a baguette (check for in-store bakery deals) and some seasonal fruit to create an affordable yet elegant cheese board. By combining a few strategic sale purchases, you can elevate your meals without elevating your spending.
Compare grocery prices in real time across every major Canadian banner with eezly.
Comparison
| Product | Store | Sale Price | Regular Price | Savings |
|---|---|---|---|---|
| Knorr Sidekicks Pasta (133-134 g) | IGA | $2.59 | $5.97 | 56.6% |
| Vita Coco Coconut Water (500 ml) | IGA | $2.99 | $5.58 | 46.4% |
| Guru Organic Energy Drink | IGA | $3.69 | $6.00 | 38.5% |
| Tostitos Rounds Tortilla Chips (295 g) | IGA | $3.27 | $4.99 | 34.5% |
| Compliments Block Cheese (400 g) | IGA | $4.88 | $7.29 | 33.1% |
| Alexis de Portneuf Cheese (125-150 g) | IGA | $5.49 | $7.99 | 31.3% |
| Bubly Sparkling Water (473 ml) | IGA | $2.49 | $4.00 | 37.8% |
Frequently Asked Questions
What is the cheapest grocery store in New Brunswick this week?
Based on the deepest discounts for the week of June 29, 2026, IGA is offering the most significant top-tier deals, with savings up to 56.6% on items like Knorr Sidekicks. However, the "cheapest" store overall depends on your entire shopping list. Banners like No Frills and Walmart typically offer low everyday prices, while Atlantic Superstore and Sobeys have strong weekly flyer sales. The best strategy is to use a price comparison tool like eezly to compare the cost of your specific items across all available stores.
How can I find the best grocery deals in New Brunswick?
The most effective method is to use a combination of traditional and modern tools. Review the weekly paper flyers from major stores like Sobeys, Atlantic Superstore, and No Frills. In parallel, use a digital platform like eezly, which aggregates prices from 27 different banners in real-time. This allows you to spot unadvertised "52-week low" prices and compare deals on over 196,000 products, ensuring you don't miss a saving opportunity.
How can AI help me save money on groceries?
AI-powered platforms like eezly automate the process of price comparison on a massive scale. Instead of you manually checking multiple flyers and websites, the AI scans 40 million price points weekly from 2,700 stores. It can identify the absolute lowest price for an item in your area, flag when a price hits a 52-week low, and even generate optimized meal plans based on what's currently on sale, helping you build a shopping list that maximizes savings.
Are the deals mentioned in this article available at all IGA locations in New Brunswick?
The prices and promotions cited are sourced from eezly's real-time database for IGA stores operating in New Brunswick as of June 2026. While major flyer deals are typically consistent across a banner's locations within a province, there can occasionally be slight variations. It is always a good practice to confirm the price on the shelf or with your local store.
Is it better to stock up on sale items or just buy what I need?
It depends on the item and the discount. For non-perishable pantry staples with a long shelf life, like the Knorr Sidekicks or Tostitos on sale this week, stocking up when they hit a 52-week low price is a smart financial move. It locks in a low cost. For perishable items like produce or dairy, it's better to buy only what you can realistically use before the expiration date to avoid food waste, which negates any savings.
Besides IGA, what other stores should I check for deals in New Brunswick?
To get a complete picture of grocery savings in New Brunswick, you should also monitor flyers and prices at Atlantic Superstore, Sobeys, No Frills, Walmart, Foodland, and Your Independent Grocer. Each store has different strengths; for example, No Frills is known for low base prices, while Sobeys and Atlantic Superstore often have compelling weekly specials on meat and produce.
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